Ebb + Flow Creative is a full-service graphic design studio that elevates organizations and their messaging by crafting memorable brand identities. Our thoughtful, strategic and collaborative approach nourishes our clients’ potential through authentic storytelling and our ability to create meaningful connections.
Stuff we’ve learned along the way.
We are nimble.
We are only as big as we need to be, tailoring creative teams for each client and each new challenge to bring forth big ideas with our budget-aware principles.
We listen.
Everything we do starts with understanding our clients, the challenge at hand and the people around us.
We are curious.
We ask questions and more questions, constantly examining our clients perceptions as well as our own.
We design with purpose.
We design with awareness, purpose, and thoughtfulness. Strategy drives design. Design communicates intent. One cannot exist without the other.
Good work takes time.
Our job is to ensure your organization’s brand and visual identity makes an impact that stands the test of time. And this takes time. We may hustle to meet deadlines, but we never cut corners.
We see people as people.
Not as target groups or as demographics. People are full of real emotion and our focus is to build brands that resonate and move them.
Brands are like people.
They communicate, engage and share emotions. They build culture and movements and vocalize the essence of our being.
We sweat the details.
We pay attention. Design influences every aspect of our lives and it is often the small things that make the biggest impact.
We like happy clients.
We adore charming smiles and care about building great relationships which is why we make it a priority to take the stress out of the process and make working together simple.
Our team
Janet Straker, RGD
Founder + Creative Director
With her exceptional conceptual and design skills, Janet helps organizations elevate their message through unique visual identities that leave a memorable impression and stand the test of time. Whether it's an organization, a product, or an experience, Janet is the go-to for creating inspired designs that build emotional connections and convey the essence of a brand.
Driven by passion for her craft, Janet listens carefully, designs with purpose, and sweats the details. She never settles for mediocre — and believes neither should you. She's worked with a wide range of clients, including those in the consumer packaged goods, arts and culture, government, healthcare and not-for-profit sectors.
Committed to professional excellence, Janet holds an RGD designation through the Association of Registered Graphic Designers. RGD is Canada’s largest professional association for graphic design professionals.